Need to know how to log in to Google Analytics?
When you log in to your Google Analytics account, you can access all the data on your website’s traffic and performance. See how many visits your site gets, which pages are viewed, how your visitors found your site, and much more.
In this article, we’ll walk you through how to log in to Google Analytics, step by step. And for WordPress users, we’ll show you a really easy way to see your data without even having to log in to Google Analytics!
How to Log in to Google Analytics
- Navigate to https://analytics.google.com/
- Enter your Google (Gmail) email address
- Enter your password
- Complete 2-step verification (if enabled)
Step 1: Open the Google Analytics Website
First, you’ll need to navigate to https://analytics.google.com/. It will direct you straight to your login screen.
Or, you can go to https://marketingplatform.google.com/about/analytics/ and click either Sign in to Analytics or Get started today if you don’t have an account yet.
Step 2: Enter Your Google Email Address
On the next screen, enter the email address associated with your Google account and click the Next button to continue. This has to be a Google account (such as Gmail) – no other email address can be used for Google Analytics.
Can’t remember your email address? Click the Forgot email link.
Step 3: Enter Your Password
Now, you can enter your password and click the Next button.
Can’t remember your password? Click the Forgot password link.
Step 4: Complete 2-Step Verification
If you have 2-step verification enabled, you’ll see your preferred way to sign in here.
That’s it! You’re now logged in and should see your dashboard.
Now you can find almost any type of analytics data you need in your Google Analytics dashboard. Try the Acquisition reports to see where your traffic is coming from, and the Pages and screens report to see which pages that traffic is visiting.
Want a full overview of the Google Analytics reports? Check out Beginner’s Guide to Google Analytics: How Does it Work?.
Confused by Analytics? Help is Here!
Google Analytics is an amazing tool, but it has a pretty steep learning curve for beginners. There’s a good chance you’ll get lost at some point and fail to see the important stats that are the most useful for your business growth.
If you’re a WordPress user, though, there’s a much simpler way to see your Google Analytics data right in your WordPress dashboard!
Meet MonsterInsights.
MonsterInsights is the best Google Analytics plugin for WordPress. It’s incredibly user-friendly and allows you to easily connect your WordPress site with Google Analytics so you can view all the data that matters most right in your WordPress dashboard.
Plus, with the click of a button, you can set up tracking features that don’t come out of the box with Google Analytics, such as eCommerce tracking, form tracking, custom dimension tracking, outbound link tracking, and more.
For a ton of different tracking features, you’ll want to grab a MonsterInsights license. If you’re just starting out or basic analytics is all you need, you can start with the free version of MonsterInsights.
Once you’ve installed MonsterInsights and connected it with Google Analytics, you can visit Insights » Reports from your WordPress dashboard to access your stats at any time.
For more details on the reports you’ll get with MonsterInsights, view our complete guide on MonsterInsights dashboard reports.
If you’re looking for a simple yet powerful solution to use Google Analytics in WordPress, MonsterInsights is the best option. Give MonsterInsights a try today.
Here are a few more helpful Google Analytics tutorials to check out:
What is Direct Traffic in Google Analytics? (GA4 Updates)
How to See Google Analytics Keywords for Your Website
What Are Google Analytics Channels? GA4 Channels Guide
How to Set Up Google Analytics Email Tracking (4 Easy Steps)
And don’t forget to follow us on Twitter, Facebook and YouTube for more helpful reviews, tutorials, and Google Analytics tips.
Magnificent items from you, man. I’ve take into accout your stuff previous to and you’re just extremely excellent. I really like what you have acquired right here, really like what you’re stating and the way through which you assert it. You’re making it entertaining and you still care for to stay it smart. I cant wait to read much more from you. That is really a great site.
Hi Owen,
Thank you for the kind words! You can subscribe to our weekly newsletter (using the form in the sidebar) for more exciting content and announcements 🙂
very valuable
Hello There. I found your weblog the usage of msn. This is a really smartly written article. I will be sure to bookmark it and return to learn more of your useful info. Thank you for the post. I will certainly comeback.
We’re glad that you found this article useful!
Hi there, i read your blog from time to time and i own a similar one and i was just wondering if you get a lot of spam comments? If so how do you stop it, any plugin or anything you can suggest? I get so much lately it’s driving me crazy so any help is very much appreciated.
Hi Sol,
Thanks for stopping by the blog post. You can check out this article: https://www.wpbeginner.com/beginners-guide/vital-tips-and-tools-to-combat-comment-spam-in-wordpress/
Hy everyone.
I would like to make google analytics for my following site but after 02 hours, I failed to make a Google Analytics in an old version where we verify from its tracking code, not tag manager
Hi Michael,
Please reach out to our support team for assistance. We’re here to help! 🙂