The Most Powerful eCommerce Insights for Your WordPress Store
Track everything to grow your eCommerce store, like sales, product performance, coupon codes, and customer behavior – no coding or expensive developers required. MonsterInsights seamlessly integrates with top plugins like WooCommerce, Easy Digital Downloads, MemberPress, and more, with a single click.
Finally, eCommerce Tracking for WordPress that’s both Easy and Powerful
MonsterInsights simplifies eCommerce tracking by putting your store’s reporting on autopilot – no setup or configuration required. Everything you need to track sales, conversions, and more is ready to go. Here are the features that make MonsterInsights the go-to plugin for eCommerce success.
Proper Google Analytics Tracking
Easily set up Google Analytics 4 on your website with just a few clicks – no coding, tagging, or technical knowledge required. Start tracking powerful metrics right away.
WooCommerce
Get complete eCommerce tracking for WooCommerce in a single click, with no coding. Access a detailed eCommerce dashboard to effortlessly monitor sales, conversions, and key performance metrics.
UTM Campaign Reporting
Automatically view detailed reports for your marketing campaigns without building a report. Break down performance by source, medium, content, and campaign. Track key metrics like conversions, revenue and more, to pinpoint your top-performing campaigns and optimize your strategy.
Effortless eCommerce Integrations
MonsterInsights seamlessly connects with top eCommerce tools like WooCommerce, Easy Digital Downloads, MemberPress, and more. Track your store’s performance effortlessly, with no coding required, and get the insights you need to drive growth.
Funnel Report
Quickly visualize your marketing success with our done-for-you funnel report. Track product performance and generate shareable PDFs in minutes. Seamlessly integrates with WooCommerce and Easy Digital Downloads.
User Journeys
Visually follow the path visitors take before they become happy customers. This MonsterInsights exclusive feature helps you identify which pages drive the most profit and uncover opportunities to optimize your conversion funnel for increased revenue.
UserID Tracking
Track individual customer journeys to see how each logged-in user interacts with your store. Understand their browsing behavior, identify key touchpoints, and enhance their experience with tailored promotions to drive more sales.
Product Level Reporting
Access comprehensive product reports to track top products, average order value, transactions, conversions, and more. See which items are added to cart or removed, and use these insights to optimize your store’s offerings and boost revenue.
Coupons Report
Track the performance of your coupons with detailed insights, including how often they’ve been used, the total revenue generated from transactions, and the average order value per coupon.
“I can figure out some things but for whatever reasons Google Analytics was not reading my website. I spent 3 hours trying on my own. The kind support people at MonsterInsights were very patient AND effective. Problem fixed!!”
– sbhilborn
BRILLIANT! Don’t bother with the others
“Has to be the best investment I’ve made for WP BEATS THE OTHER PLUGINS HANDS-DOWN. I tried several others and MonsterInsights Pro is simply brilliant”
– jeanedwa
Love MonsterInsights
“It does exactly what it is supposed to do, does it very well, and makes it effortless for me to track everything I need on my sites”
Why Over 3 Million Users
MonsterInsights for eCommerce Tracking
Here are just a few reasons why smart business owners, eCommerce sites, marketers, and product & CX teams trust MonsterInsights for effortlessly tracking eCommerce performance.
Start Tracking In Minutes – Save time, money and mistakes!
Without proper analytics tracking, you could be leaving money on the table. MonsterInsights makes properly setting up Google Analytics on your WordPress easy – just install our plugin, that’s it. Say goodbye to custom coding or expensive developers. Don’t risk missing crucial data on sales, conversions or customer behavior.
MonsterInsights automatically connects with top eCommerce plugins like WooCommerce, Easy Digital Downloads, MemberPress, and more. Get instant access to all your store metrics directly in your dashboard, so you can focus on scaling your business and driving more sales
Unlock Powerful eCommerce Insights to Maximize Sales
With MonsterInsights’ eCommerce tracking, you can easily access key metrics that improve your store’s profit. Track the performance of coupon codes, refunds, add-to-carts, abandoned checkouts, and even identify your top products.
Dive deeper into buyer behavior with insights like average order value, automatic funnel analysis, and more. Plus, with UserID tracking, you can pinpoint repeat buyers or members, helping you target your most valuable customers with tailored promotions.
Understand Your Customer’s Journey Inside and Out
Track your visitors’ actions from their first click to the final purchase. With MonsterInsights, you can monitor their journey as they browse, add items to their cart, and complete their order. Plus, you’ll even know where they’re coming from so that you can maximize your efforts.
Leverage these insights to optimize your sales funnel, increase conversions, and reduce cart abandonment. Deliver a seamless shopping experience that turns casual visitors into loyal customers.
Track Your Marketing Success, Boost Your ROI
Take the guesswork out of your marketing strategy with MonsterInsights. Easily track the performance of your campaigns – social ads, email promotions, PPC ads, coupons, and more – to see exactly which efforts drive traffic, conversions, and sales.
With powerful UTM tracking and easy-to-understand reports, measuring ROI across all channels has never been easier. Use this data to optimize high-performing campaigns, adjust underperforming ones, and make every marketing dollar count.
Key Metrics Directly from Your WordPress Dashboard
Get all the crucial insights you need right at your fingertips – no need to leave your WordPress dashboard or learn a new Google Analytics report. Save time and eliminate the risk of missing important data.
Easily compare date ranges, export reports in your preferred format, and share them with your team or clients. While advanced reports are available in Google Analytics, MonsterInsights provides everything you need to monitor and grow your eCommerce business like a pro.
Highlight Your Best-Sellers with Ease
Easily identify and showcase your top-selling products across your site. Choose how many products to display, customize the design, and decide which details (price, rating, thumbnail) to include. Exclude specific products or categories, and even use automatic placement for better visibility.
By highlighting the right products at the right time, you can boost your conversions and drive more sales without any extra effort.
Quickly Get the Answers You Need with Our Powerful AI
With MonsterInsights’ Conversations AI, you can ask questions about your website’s performance, from traffic trends to revenue insights and get an answer. Simply chat with the AI and get answers in real time – forget digging through reports.
Whether you’re looking to understand conversion rates, identify top-performing campaigns, track sales or anything else, our AI provides instant, data-driven insights to help you make smarter business decisions faster.
Frequently Asked Questions
Do you have questions about MonsterInsights? See the list below for our most frequently asked questions. If your question is not listed here, then please contact us.
MonsterInsights is the best choice for eCommerce analytics. It integrates seamlessly with Google Analytics, giving you powerful insights into sales, conversions, customer behavior, and more. With easy setup and no coding required, you can get started quickly. It works flawlessly with popular platforms like WooCommerce, Easy Digital Downloads, and others.
Data analytics in eCommerce helps businesses understand customer behavior, track sales, and pinpoint bottlenecks in the sales funnel. With MonsterInsights, you can easily access these insights and optimize your marketing, improve user experience, and boost revenue.
Setting up Google Analytics is easy with MonsterInsights. Just install the plugin, connect it to your Google Analytics account (or create one with our step-by-step guide), and you’re ready to track sales, user behavior, and other key metrics directly in your WordPress dashboard. No coding required!
You own all your data. MonsterInsights only accesses the data from Google Analytics, but it remains in your control and stays within your Google Analytics account.
No, our eCommerce tracking add-on sends all data directly to Google Analytics, so that it does not slow down your website, no matter how popular it is.
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