Do you ever feel like your website’s analytics are hard to understand? How do you take that data and make decisions about what to do next? That’s where Google Analytics segments come in handy. They let you divide your data into smaller, more manageable groups based on demographics, behavior, and traffic sources. Think of it […]
How to Connect Your Charitable Website with Google Analytics
Are you using Charitable, the powerful WordPress donation plugin, to fuel your online fundraising? Want to take your campaigns to the next level and maximize your impact? The key is to use the valuable insights you get by connecting your website with Google Analytics eCommerce tracking. By tracking your Charitable site’s performance, you can make […]
How to Delete a Google Analytics Account, Property or Data Stream
Are you wondering how to delete a Google Analytics account, property, or data stream? Or maybe you’re questioning if deleting extra GA4 accounts is a good idea or if it’ll mess up your tracking. Whatever questions you have about deleting or removing data from your Google Analytics 4 account, we’ll answer them here. Here’s what’s […]
How to Add a Meta (Facebook) Pixel to Google Tag Manager
If you’re running Meta (Facebook) ads to promote your products, services, or content, installing the Facebook Pixel is crucial for tracking conversions and understanding how your ads are doing. But how do you install it on your site? How do you add your Facebook Pixel to Google Tag Manager? There are multiple different ways to […]
How to Block WordPress Referrer Spam in Google Analytics
Are you looking for ways to block WordPress referrer spam in Google Analytics? This spam can fill your website data with visits from strange-looking places that bounce right off, making your analytics look all wrong. Today, we’ll guide you through 3 easy ways to safeguard your website’s data, ensuring your Google Analytics reflects your site’s […]
How to Add a Website Visitor Counter to WordPress
Are you hoping to add a website visitor counter to your website? With a website visitor counter (also called a web page view counter), you can show your visitors how much traffic your website gets. In this article, we’ll show you how to add a website visitor counter to your WordPress website in a few […]
How to Set Up Cross-Domain Tracking in GA4 + WordPress
If you have two or more domains (websites) that you want to be tracked in the same Google Analytics profile like they’re one website, then you need to set up GA4 cross-domain tracking. Cross-domain tracking is really handy to use if you have two domains that you want to be tracked like one website, such […]
How To Set Up QR Code Tracking With Google Analytics
Want to track how your QR codes are performing? QR code tracking with Google Analytics makes it easy to see who’s scanning your codes and visiting your website. This helps you understand the effectiveness of your QR codes, whether printed on posters, flyers, or online. But how do you tell which visits come from QR […]
eCommerce Conversion Funnel: Beginner’s Guide
Are you wondering how to guide visitors through your online store and turn them into happy customers? Well, that’s where the magic of an eCommerce conversion funnel comes into play! In this article, we’ll turn you into an eCommerce conversion funnel expert and walk through the steps to create a funnel that attracts visitors and […]
How to Easily Keep PII Out of Google Analytics
Have you heard that you can accidentally let Google Analytics collect PII (personally identifiable information)? It’s true — it can sneak in there without your knowledge, instantly pushing you towards non-compliance with privacy laws like GDPR and Google’s own policy. Yikes! Thankfully, you can keep PII out of Google Analytics in a couple of ways. […]