Looking for more information on Google Analytics channels? Whether you’re brand new to GA4 or you’ve been using Google Analytics for a while, it’s important to understand what all of the channels are and what traffic they include. When you’ve got all of the information, you can understand more about where your traffic is coming […]
Want to set up Google Ads retargeting (or running retargeting ads already) and need to know how to optimize your campaigns? By following a few Google retargeting ads best practices, you can make sure that your ads are optimized and they’re the best use of your time and money. In this article, we’ll show you […]
Want to know the difference between a microsite vs landing page? Both are helpful for promoting your digital marketing campaigns, boosting sales, and increasing conversions. But, they also have some key differences that are important to understand. In this article, we’ll explain microsites vs. landing pages and give you all the information you need to […]
Are you a WordPress, MonsterInsights, and/or Google Analytics user wondering what changes are happening with GA4, and if you need to worry about them? Although there are a lot of changes happening with Google Analytics 4, MonsterInsights users can rest assured that they’re still getting all the data they need to grow their businesses, and […]
Are you spending money on Meta (Facebook) Ads? If you are, it’s super important to try to maximize that spending to get more of the right kind of traffic and more conversions. You’ll want to look at some Facebook ad targeting tips — otherwise, you’re just throwing away that ad spend. Need help with optimizing […]
Have you ever wanted a simple but effective marketing tracker tool where you can easily keep track of your marketing activities and see at a glance if they increased your website traffic? If you’re a WordPress user, you’re in luck! In this article, we’re going to introduce you to the best new marketing campaign tracker […]
Do you want to capture the attention of your website visitors instantly? With the right WordPress lightbox plugin, you can show highly targeted messages at the right time to your users, display images in a captivating way, and more. The beauty of using a lightbox plugin for WordPress is that it helps people make decisions […]
Want to learn how to optimize Google Ads campaigns for better click-through rates? Getting some basic campaigns up and running is pretty easy. However, if you don’t work on optimizing your Google Ads campaigns, your click-through rates could be low, making your entire campaign less effective. In this article, we’ll show you how to optimize […]
Are you wondering which analytics tools is best for your WordPress site? Want to compare Google Analytics vs. Mixpanel to find out which one is better? Both of these are powerful analytics tools that help you better understand your audience, measure your campaigns’ performance, and get insights you need to grow your business. But which […]
Do you want to improve your WordPress video SEO to boost video rankings in search results, increase traffic and drive more sales and conversions? WordPress SEO optimization is super important for small businesses, and videos are no exception. Videos account for a huge number of search results, which means knowing how to optimize video for […]
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