Wondering how to score a Google answer box (also called a featured snippet) to dominate some search results and drastically increase your impressions and clicks? Getting featured in Google answer boxes is an excellent way to get more traffic to your website. Capitalize on that increased traffic to increase your sales and revenue! The more […]
5 SEO Analytics and Reporting Tips to Boost Organic Traffic
Are you wondering how to boost your organic search rankings and get more traffic using SEO analytics and reporting? With the right SEO analytics, you can measure your website’s current SEO success and come up with informed ways to drive more traffic and continue growing your business. In this article, we’ll show you which Google […]
11 Best Free SEO Chrome Extensions to Install Now
Are you looking for the best free SEO Chrome extensions that you can use to monitor your site’s SEO, perform keyword research, check in on your competitors’ rankings, and more? There’s an overwhelming number of SEO extensions out there! Many have a different focus, like keyword rankings or competitor research, but many have similar features. […]
Google Analytics 4 (GA4) Enhanced Measurement Guide + Alternatives
If you’re setting up Google Analytics 4 or trying to optimize your existing GA4 property, you’ve probably encountered enhanced measurement options. But what exactly is GA4 enhanced measurement, and does it actually deliver on its promises? In this guide, I’ll walk you through everything you need to know about enhanced measurement, including its limitations and […]
Cost Per Result (CPR) in Facebook Ads: How to Lower Your Costs
Running Meta (Facebook) ads involves tracking numerous metrics, and one of the most important is your cost per result. Many advertisers focus on impressions or click-through rates but overlook this crucial efficiency metric! When you’re spending money on ads, you want to know exactly what you’re getting for each dollar spent. Understanding your cost per […]
7 Best Google Analytics Reports for Business Growth
Are you wondering which Google Analytics reports you should be looking at often to get the most important insights into how you’re doing online? Google Analytics 4 can be really overwhelming, so you’re doing the right thing by diving into some research about which reports are the best to watch for the insights you need […]
8 Proven Ways to Increase User Engagement on Your Website
Keeping visitors engaged on your website is a pretty big challenge for site owners. After all, user engagement can directly impact your conversion rates, SEO performance, and overall business success. In this article, I’ll break down 8 proven ways to increase user engagement on your website. These strategies have helped countless website owners transform casual […]
Guide to Google Analytics Cookies & Consent in GA4
When it comes to website and app performance tracking, Google Analytics stands out as the top tool. It offers free insights into website performance and user behavior. But do Google Analytics cookies raise privacy issues? Many website owners wonder if their site is GDPR compliant if they use Google Analytics. Do you need to ask […]
Google Analytics (GA4) Events: A Quick-Start Guide for Beginners
Curious about Google Analytics events? Have questions about what they are, how they work, how to track them, and maybe even how to create them? Google Analytics 4 (GA4) tracks users’ interactions with your website as events. While this is a useful way to figure out how people are using your site, it’s a little […]
Your Ultimate Guide to MonsterInsights Dashboard Reports
When you connect your WordPress site to Google Analytics using MonsterInsights, you get instant access to straightforward, understandable analytics data without ever leaving your WordPress admin area. You can use these reports to see where your site visitors come from and how they behave once they’re on your website. In this guide, I’ll walk you […]