What is Customer Lifetime Value? (And How to Calculate it)

Are you wondering how much money you have to invest in acquiring new customers and retaining existing ones? One of the most important metrics many businesses ignore or don’t measure is customer lifetime value (CLV). It helps you estimate how valuable a customer is for your website. In this article, we’ll show you what is […]

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Google Ads: What Are They and How Do They Work (A Simple Guide)

Are you planning on using Google Ads to grow your website but don’t know how to get started? Google Ads are an effective way of reaching millions of audiences across the globe and expanding your business. It’s the most popular platform for running online advertisements. In this article, we’ll show you what are Google Ads […]

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Long Tail Keywords: How to Find & Use Them for SEO

Long-Tail Keywords: How to Find & Use Them for SEO

Are you tired of battling it out for ultra-competitive, high-volume keywords? Sure, they can be effective at sending traffic to your site, but they’re hard to rank for and sometimes don’t send the most qualified traffic. To help you boost your traffic, improve your search rankings, and even increase your conversions, you should find and […]

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7 Proven Ways to Increase Your Returning Visitor Rate

Are you looking to get more visitors to return to your website, instead of visiting once and forgetting all about you? Many website owners focus on bringing new visitors to their site. But they often forget that returning visitors have exposure to your brand and are easier to convert. In this article, we’ll show you […]

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50+ Breathtaking Online Shopping Statistics You Never Knew

Do you have an eCommerce store and want to learn about the latest trends and statistics about online shopping? With so many online stores present over the internet, it’s important to keep up with all the trends. It helps you optimize your store, find the right products to sell, and match your competitor’s toe to […]

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How to Improve CTR in 5 Minutes or Less

How to Improve CTR in 5 Minutes or Less: 27 Simple Ways

Are you having trouble driving traffic and clicks to your website? If yes, then one of the reasons could be because of low CTR (click-through rate). Want to know how to improve CTR in 5 minutes or less? You’re in the right place! When users don’t click on your link in organic search results (like […]

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40+ Conversion Rate Optimization Stats Show What You’ve Been Missing

Are you wondering why your website visitors aren’t converting into leads or sales? That’s because you’re probably missing out on some amazing conversion rate optimization (CRO) tricks. Conversion rate optimization is an important process for any business. It involves increasing the percentage of website traffic into completing the desired action, like signing up for your […]

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