Running an eCommerce business comes with a lot of really important numbers to try to keep track of. You also need to understand the significance of those metrics so that you can figure out how to grow your business. One metric that you might not know much about yet is organic shopping traffic in GA4. […]
How to Use Google Analytics and AI to Grow Faster 🚀
Want to use Google Analytics and AI together to drive growth for your small business or brand, but you’re intimidated by all the confusing tutorials for much larger businesses? With AI’s rapidly growing popularity, it’s no surprise that you’re thinking about how you might be able to use AI together with Google Analytics. They’re powerhouse […]
Say Hello to Conversations AI: A Trailblazing Google Analytics AI Tool by MonsterInsights
Nowadays, you can find AI tools to help you do just about anything. They can help you write emails, create images out of words, code a new app, generate business name ideas, conduct keyword research, and so much more. Here at MonsterInsights, that got us thinking: How can we use AI to make website analytics […]
Effective Email Marketing: 15 Best Tips for Campaign Success
Are you looking for some effective email marketing strategies to connect with more customers? Email marketing can initially seem difficult, but with the right tips and strategies, you can create email campaigns that engage your audience, drive sales, and grow your business. In this article, we’ll explore 15 tips for effective email marketing for small businesses. […]
Improve Content Marketing ROI in 10 Steps
Are you looking to improve your content marketing ROI? Creating good content costs time and money and can seem like a lot of wasted effort. But don’t worry! In this article, we’ll cover how you can improve your content marketing ROI in 10 easy steps. We’ll ensure you know how to get the most out […]
New: Introducing Date Comparisons for Even Better Insights
A brand new feature that many of our users have asked for is here! Want to compare your data with another period to see how you stack up? Update to MonsterInsights 8.28 today to easily add a comparison period to your reports for even better insights. Compare different time periods to spot trends more easily […]
Google EEA Compliance & Consent Signals Guide (Ads Personalization)
Have you seen a message come up in your Google Analytics, Google AdSense, or Google Ads account about needing to manage your consent settings for end users in the European Economic Area (EEA)? Are you wondering what it means and how you can be sure you’re compliant? In this article, I’ll talk about what the […]
26 Best Digital Marketing Tools for Big Growth
Are you looking to grow your business online and reach new customers? Using the right digital marketing tools can make a huge difference in achieving your marketing goals. These tools can help you manage your campaigns, track progress, connect with potential customers, increase sales, and much more. In this article, we’ll explore 26 of the […]
MonsterInsights vs. Google Site Kit: A Detailed Comparison
Are you trying to decide between MonsterInsights vs. Google Site Kit for your WordPress website? Using a Google Analytics plugin is an awesome way to install Google Analytics on your website. Both MonsterInsights and Google Site Kit make installing the Google Analytics code super easy — just connect the plugin with Google Analytics, and that’s […]
11 Best PPC Metrics & KPIs to Track
Are you trying to get the most out of your advertising budget and ensure every penny counts? Tracking the right PPC metrics is key to boosting your ad performance and getting the best results for your money. When you monitor the right numbers, you can see what’s working, what needs fixing, and how to improve […]