How to Create a Content Strategy (Backed by Real Data)

How to Create a Content Strategy (Backed by Real Data)

Do you want to create content that resonates with your audience and drives real results, but you’re not quite sure where to start? Well, you’re not alone! Many content creators and marketers face this challenge. But guess what? There’s a not-so-secret weapon that can help you crush your content goals: a data-driven content strategy. Using […]

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Visit Seattle + MonsterInsights Case Study

Marketing Seattle: A Small Business + MonsterInsights Case Study

As a leader in WordPress analytics, MonsterInsights is committed to helping small businesses, non-profits, and organizations make important business decisions backed up by real data. However, we understand that translating that raw data into actionable strategies can sometimes be challenging, especially if you’re not selling products online. So today, we’ll take a good look at […]

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MonsterInsights 9.1: New Summary Report, Ads Tracking Upgrade + More

MonsterInsights 9.1: New Summary Report + Ads Tracking Upgrade

Welcome to MonsterInsights 9.1, the newest version of your favorite Google Analytics plugin! We packed multiple exciting upgrades into this newest release. The first thing you’ll notice is a brand new overview report section in your Reports dashboard that provides a quick glance at some of your top stats, such as your top post, all-time […]

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How to Plot Rows in Google Analytics 4

How to Use the New Plot Rows Feature in Google Analytics 4

Google Analytics just introduced a new feature to make finding and understanding data a little bit easier for its users. With the new Plot Rows button, you can see your data in a more customized way without having to create a whole new custom report. Whether you’re looking at page views, traffic channels, demographics, campaigns, […]

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How to Use Google Search Console for Keyword Research

Looking for some new ways to do your keyword research that’ll help you reach a wider audience? There’s a powerful, free tool you can use that you might not really have thought of as a keyword research tool before: Google Search Console. In this guide, I’ll show you how to use Google Search Console for […]

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16 Content Marketing Metrics That Matter the Most

16 Content Marketing Metrics That Matter the Most

Are you wondering what content marketing metrics you should monitor to ensure your strategy is successful? Content marketing metrics are essential for understanding the impact of your content. Tracking these metrics helps you see what works, find ways to engage your audience better, and grow your business. In this article, we’ll cover 16 content marketing […]

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MosnterInsights Case Study: Vermont Evaporator Company

From Reports to Results: A WooCommerce + MonsterInsights Case Study

Here at MonsterInsights, we’re all about providing businesses with the data-driven insights they need to grow. We know it can seem complicated, though, to translate those insights into results. How can you actually use your MonsterInsights dashboard reports to grow your business? We’re here to help! Let’s take a look at a real company with […]

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12 Best Content Audit Tools

12 Best Content Audit Tools for Higher Rankings in 2024

While content remains the undisputed king of the digital world, simply having content is no longer enough. It needs to be strategically optimized and consistently evaluated to ensure it aligns with your business objectives and resonates with your target audience. This is why you need content audit tools. Content audit tools are great for assessing […]

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Quick-Start Guide to Topical Authority in SEO

Quick-Start Guide to Topical Authority in SEO

Are you trying to understand topical authority to get better rankings in search engines? Topical authority might seem complex, but understanding it can make a huge difference in your website’s performance. It’s all about becoming a go-to source for specific topics. When you master this, search engines like Google will rank your website higher. In […]

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